As the closing keynote speaker, former Boating Industry editor-in-chief turned keynote speaker David Gee will deliver a fast-paced, interactive, high-impact session on thriving in today’s attention economy - where speed, story, and connection define success. Drawing on insights from across boating, powersports and outdoor power equipment, David will explore how shifting consumer behaviors, economic uncertainty, and digital acceleration are reshaping the way we market, sell, and serve. Attendees will walk away with practical tools to reset their messaging, refocus their strategy, and reimagine customer engagement using his proven 3 Second Selling™ framework - built on clarity, emotion, speed, and story - to win attention and earn loyalty.